n-gage Instant messaging app was launched in India which allows users to share content with competing platforms like WhatsApp and Viber, a move aimed at tapping into the booming mobile Internet user base in India.
Ajit Patel, n-gage founder and CEO told PTI "Developing the app has been a two year journey. The platform ensures security of users through the various features and at the same time, availability of the desktop version ensures that those without smartphones can use the platform".He, however, declined to comment on the number of users the company aims to garner.
Reportedly, WhatsApp tops the list of instant messaging apps in India. India accounts for a huge chunk of its about one billion global user base. The reports suggest that mobile chatting apps like Hike, LINE and Viber have grown manifold in the last few years, in line with the burgeoning mobile Internet user vbase and falling data charges.
As like its competent messaging apps like WhatsApp and Viber, n-gage messaging app platform also allows users to send and receive messages, pictures and videos. Additionally, it allows users to send encrypted messages to others using password protected or timed; and delete messages after they are sent as well as disable others from taking screenshots of conversations.
"The messages can be shared on other platforms as well. However, the receiver can respond only if they have n-gage," Ajit Patel said.
When asked about the monetization model, the n-gage founder and CEO said the focus right now is on getting users over revenues. The company is also working on bringing in a version for enterprises for employee communication.
"We are in discussion with a few companies for that," Patel said but declined to provide further details.
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